Catalog audit & scorecard
Diagnose where catalog debt is hiding — PDP structure, attributes, variants, taxonomy, filters, collections, feeds, and launch workflow. Output: Catalog Leak Scorecard, prioritized roadmap, and Loom walkthrough.
This is not a general ecommerce agency. The work is the catalog layer: product data, PDP structure, attributes, variants, filters, feeds, and the launch QA that depends on them.
Diagnose where catalog debt is hiding — PDP structure, attributes, variants, taxonomy, filters, collections, feeds, and launch workflow. Output: Catalog Leak Scorecard, prioritized roadmap, and Loom walkthrough.
Build the attribute dictionary and PDP template the catalog actually needs. Normalize titles, descriptions, variant names, and option values so every category renders to the same rules.
Map how products group and filter so customers find what they need in two clicks instead of six. Filter dictionary and collection map are the deliverables.
Tighten the product-data layer that drives channel syndication and launch QA. Feed QA checklist and launch runbook so drops stop depending on tribal knowledge.
| Category | Field | Accepted values | Use |
|---|---|---|---|
| Bedding | Material | linencottonbamboo | Required |
| Bedding | Thread feel | crispsoftwashed | Filter |
| Apparel | Fit | slimregularrelaxed | PDP + feed |
| Beauty | Skin type | dryoilycombo | Filter |
| Outdoor | Use case | trailwatertravel | Collection |
Start with a fixed-scope Catalog Leak Audit and get a clear view of what is broken, what matters, and what to fix first.